“Art For All: British Posters for Transit,” an exhibition of more than 100 travel posters from 20th-century Britain, opened this week at the Yale Center for British Art. The exhibit traces the evolution of travel posters designed for the London Underground and the British railway beginning in 1908, the year the Underground launched a rigorous promotional campaign that produced such iconic images as the roundel logo and the schematic Tube map.

Already, the installation is stirring some critical buzz in the art world: On Thursday, The New York Times described the exhibition as a collection of “enticements.”

Most of the works in the exhibit come from a donation to the center by Henry Hacker ’65, while 30 pieces are loans from the London Transport Museum and the National Railway Museum in York, England. The show will be accompanied by a fully illustrated publication that includes images of the center’s collection of more than 200 posters.

“Art for All” will be on view at the center until Aug. 15. It will then travel to the Musée de L’Imprimerie in Lyon, France, and the Wolfsonian Museum at Florida International University.