Mejia: Web’s role in election unclear

In late September of 1960, millions of Americans turned their televisions on to watch the first nationally televised presidential debate between Richard Nixon and John F. Kennedy. These first televised debates had a large impact on the election of 1960, helping Kennedy, who embraced the new media, to overtake Nixon. From that point on, television […]

Sci-Tech

Mejia: Why contextual advertising is the future

It is a daily occurrence to be bombarded with ads any time you go anywhere online. The ads look at the pages you’ve been looking at and try to determine your interests and show you relevant ads. After all, you’re more likely to spend money on something you’re interested in. The benefit for advertisers has […]

Sci-Tech